Search Results for 'Uncategorized'
Becoming a Startup to Watch
eRelevance is an innovative solution for a multi-billion-dollar industry ripe for disruption, led by experienced founders who have collectively helped 12 start-ups build over $1.5B of shareholder val...Read More
Conversational Marketing, as Part of an Integrated Multi-Channel Approach, Shows Great Promise
Unlike others that talk about integrated multi-channel marketing, we actually do it at eRelevance. As part of our marketing automation service, each campaign we run for our customers includes stim...Read More
Don’t Try This at Work!
So, you are responsible for the marketing to your customers to generate more business, but it\'s not working very well. You really only have time to run an email campaign a month and your email open r...Read More
Let’s Talk: So What’s Conversational Marketing and Why Should You Care?
Conversation is the highest form of communication. When you need to feel understood, you talk. And when you want to build a relationship, you listen. Two-way discourse is absolutely necessary for buil...Read More
Lots of Marketing Technologies. Time for a Technology-Enabled Marketing Automation Service
3,784 vendors have created marketing tools for marketeers and businesses to do their own marketing outreach (and more). The top 5 largest categories, by number of solutions included, are: Sales...Read More
What’s a Marketing Automation Service Anyway?
For a long time, marketing automation software tools have catered to marketers in all size businesses. These tools are designed for marketing departments and organizations to more effectively market...Read More
Why Demand Gen Marketing Firms Cost So Much
Let\'s say you\'re interested in finding more business from your existing customers and you do not want to do the work yourself. So, you turn to a demand gen firm or consultant. If you engage a ...Read More