Search Results for 'Internal Marketing'
Are You Wasting Your Most Valuable Asset?
If you\'re spending all (or even most) of your marketing budget on external marketing to attract new clients, you\'re missing an important revenue opportunity. And it\'s costing you more than you ma...Read More
Don’t Be Dr. Doeverything!
So often we hear that aesthetic practices (plastic surgeons, dermatologists, and med spas) are doing their own marketing to their patients to try to generate more business. Do you wonder why they ...Read More
Email Best Practices: The Power of a Great Subject Line
At eRelevance, we send out millions of emails for our customers every month. So, we\'ve learned a thing or two about what works. First, it\'s worth mentioning that while we strongly believe the mos...Read More
Great Doctors Deserve Great Marketing
We have spoken to thousands of plastic surgeons, dermatologists and med spa owners, and many have told us they struggle to effectively market to their existing patients to generate more revenue. Th...Read More
Patient Marketing Doesn’t Have to Overwhelm You!
We hear all the time from aesthetic healthcare practices that it is overwhelming to keep up with everything going on in a busy practice AND market to their patients. It\'s just too much to do!! I...Read More
Stand Back, Is There a Doctor of Marketing in the House?
How often have you sent out an email blast to your patients and had no idea how to diagnose if it generated much business for your practice? Or if this month\'s email blast worked better than ...Read More
The Value of Internal Marketing
There are two general areas of marketing for businesses: external and internal. External marketing is focused on finding new customers (print, radio, TV, interactive). Internal marketing is focuse...Read More