eRelevance Corporation Named Finalist in Austin Inno 50 on Fire

Company is among Austin’s hottest inventors, disruptors, luminaries and newsmakers

AUSTIN, Texas – November 29, 2016 —eRelevance Corp., a leading tech-powered marketing automation service provider for SMBs, today announced it is a finalist for Austin Inno’s 50 on Fire award.  The award recognizes the city’s biggest game changers—the people instrumental to Austin’s top billing as a place to live and do business.

“With proprietary technology and clear competitive differentiation in a multi-billion-dollar market ripe for disruption, we have created a solution for the way small- to medium-sized businesses (SMBs) reach their customers and grow their business.  As a result, we’ve experienced exponential revenue increases two years in a row and quadrupled our staff in the last year,” said Bob Fabbio, co-founder and CEO of eRelevance Corp.  “We are honored to be recognized among the game-changing companies contributing to the vitality of Austin.”

Fabbio has functioned as CEO, board director and venture capitalist for 28 years in Austin.  He has started and run multiple innovative companies that created new industry categories and disrupted incumbents, and he is doing it again at eRelevance.  His ongoing transformational impact on the software, systems technology and healthcare industries has resulted in the creation of over $1.5 billion of shareholder value at time of exit.  He founded and built several notable Austin-based startups, including Tivoli Systems (acquired by IBM), DAZEL Corporation (acquired by Hewlett-Packard), Agere Systems (acquired by Lucent Technologies) and WhiteGlove Health.

50 on Fire celebrates the founders who have created multiple companies; the marketers who are bringing those companies to the masses; and the technologists and engineers whose knowledge base is elevating the skills and abilities of future generations of developers.  The award honors the people whose incubators have churned out high-caliber companies and those who are drawing national attention and dollars to Austin.

Award winners will be announced December 7 in eight categories: B2B Tech, Consumer Tech; Hardware; Health & Life Sciences; Marketing & Advertising; Lifestyle; Social Impact; and Supporters (Investors, Incubators, Mentors & More).  eRelevance is a finalist in the Marketing & Advertising category. Other finalists, across categories, include local standouts HomeAway, Indeed, Silicon Labs, Whole Foods and Yeti.

About Austin Inno

Austin Inno is the authority for local innovation and connects innovators, entrepreneurs and investors through reliable news coverage and community- engaging events.

About eRelevance Corporation

eRelevance’s marketing automation service is an innovative approach to helping SMBs generate revenue from customers.  Its expert marketing, done by marketing experts, is faster, cheaper and more effective.  Unlike traditional marketing consultants, eRelevance marries next-generation technology and experts, at an attractive price.  There are no marketing tools to learn or use, nor expensive consulting fees.  eRelevance’s marketing service generates, on average, 16x the ROI potential per month for its customers.

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